Pawan's marketing blog

I write about creativity, career truths and marketing without the accompanying jargon


If you need a no-bullshit approach to your content and content strategy, reach out to me at pawanram0823@gmail.com

Working relationships

In a recent interview, Ringo Starr of the Beatles said the band always didn’t get along. He said (paraphrasing): “We didn’t get along. We were 4 guys, we had rows. It never got in the way of the music, no matter how the row was.” Even the late John Lennon had his share of rifts…

The underdog

In the first edition of the men’s IPL, the Rajasthan Royals were true underdogs. They had the least amount of money in their purse and the late Shane Warne doubled up as coach and captain. An underdog is someone is who is not expected win but does. This can be because they are seen to…

Know your customer

The Board of Cricket Control of India is the world’s richest cricket board.They are now in the process of looking for a head coach for the men’s team. By any stretch of imagination, it’s the most high profile job in cricket. One would imagine that the process happens internally. Players are asked for opinions. Other…

Let me entertain you

During his retirement speech, Brian Lara asked a question to the crowd:”All I ask is, did I entertain you?” Yes, he will go down in history as one of the most entertaining batsmen to ever play the game, and sport is a form of entertainment. One definition of entertainment is a performance of sorts -…

Only so many chances

Virat Kohli won the first ever World Cup he played and Sachin Tendulkar won the 6th World Cup he played. At that point, Kohli would have felt he has a few more World Cup wins in him. Since then, he has played 5 T20 World Cups and 3 50 over World Cups. But he hasn’t…


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